Dianna Sørensen leads the Student Ambassadors Programme.
About my position
As part of the Admissions Department, I collaborate closely with six Vice-Principals to coordinate the Student Ambassador Programme. Together, we support a team of over 400 Student Ambassadors who play a vital role in organizing and delivering a wide range of initiatives, including Visiting Days, Access and Widening Participation projects, and external events such as school visits and Offer Holder events across the country.
Our responsibilities also include facilitating visitor experience sessions, hosting Q&A panels, participating in photoshoots, and providing campus tours for visitors and VIP guests.
How my position affects you
If you attended a University event—either in person or online—prior to starting at St Andrews, you likely interacted with one of our Student Ambassadors. These experiences can have a meaningful impact on prospective students; I still remember how meeting an Ambassador at an external event influenced my own decision to join St Andrews. It is a privilege to represent the University and to support future students as they navigate their choices.
If you are interested in developing your skills and enhancing your CV, I encourage you to consider applying to become a Student Ambassador. Recruitment takes place twice a year, in September and February, and offers valuable, transferable experience.
Please visit our website for more information, or email me at PrincAmb@
I am always happy to answer any questions you may have.
About me
I am a fourth-year MA (Hons) Management student and have served as a Student Ambassador since my first semester in 2022. Over the years, I have been involved in many aspects of the programme, gaining experience across different roles. Last year, I served on the Principal Team as Vice-Principal of Marketing & Student Experience, and I am now grateful for the opportunity to contribute as Principal Ambassador.
The Ambassador Programme is something I care about deeply. Having witnessed its positive impact on prospective students considering higher education, I am committed to supporting its continued success and helping others benefit from the same welcoming environment that shaped my own university experience.